The SEOptimer Blog - SEO Concepts

2 Aug

Should You Use Hyphens in Domain Names?

What your domain should include or not include has been an ongoing discussion among brands, webmasters and marketers. Should a domain include special characters like hyphens or underscores? Does havin...

29 Jul

How To Use Google Related Searches in Your SEO

What are Google Related Searches? Google Related Searches are dynamic suggestions that appear at the bottom of a search results page, offering additional topics or queries related to the original...

20 May

404 Redirection: How to Implement it & SEO Impact

Should 404 errors be every webmaster’s nightmare? What are 404 errors? What impact do they have on SEO? Is there a correct way to implement 404 redirection? These are the questions we'll be answ...

10 Apr

Wildcard Redirect: What It Is, Why Use It & Examples

From time to time, you may need to move your site. This could be due to a redesign, rebranding, landing page A/B testing for the purpose of marketing, domain change, and traffic redirection towards up...

6 Mar

Webpage Size - Why is it important? And how do you optimize it?

What is Webpage Size? The term webpage size in the SEO world refers to the downloaded file size of a given web page. The webpage size consists of all the files that make up a page. A ty...

7 Nov

What is Meta Charset and How Do You Use It?

What is meta charset? A charset or character set in full is essentially a set of characters recognized by the computer the same way the calculator can identify numbers. Each of these characters

24 Oct

SEO Content Length: How Long Should a Blog Be?

What is the best content length for blogs and SEO rankings? While there’s no concrete answer to this question, the evidence strongly suggests that longer content has a higher likelihood of ranking co...

22 Oct

Ultimate Guide to SSL - What it is, Why it's Important and How to get it

What is SSL? SSL (Secure Socket Layer) is a security technology that establishes an encrypted link between servers and clients. Servers, in this case, are usually web servers (which are “house”

18 Oct

The Ultimate Guide to XML Sitemaps

What is a Sitemap? A sitemap is a way to organize a website while identifying the URLs and data under each section. The XML document contains instructions for search engine bots. Also, a...

9 Oct

What Are Backlinks and How Do You Get Them?

Want to optimize your website’s SEO, in the hopes of ranking on the first page of Google? Then you’ve got to work on your backlinking strategy. In this guide, we walk you through the basics of how ba...